InSite Group has consistently delivered exceptional returns on real estate investment opportunities for over two decades.

Accomplished Team


Ben Shmul | Founder, President & CEO

  • 20+ years of experience in real estate investment and development
  • Oversees all aspects of projects from property selection to disposition
  • Active in US commercial real estate since 1996, including redevelopment of apartment complexes, hotels, condominiums, hotel to condo conversions and mixed-use projects
  • Formerly a Captain of Israeli Air Force as Elite Fighter Pilot
  • Business Executive Program in Economic and Management Studies, Tel-Aviv University


Ayelet Weinstein | Executive Vice President

  • 20+ years of experience in acquisition, development, operations, and marketing of hospitality, multifamily and mixed-use assets
  • Oversees diverse aspects of the real estate investments including development, operations and marketing of the portfolio assets
  • Active in US commercial real estate since 1996, including redevelopment of apartment complexes, hotels, condominiums, hotel to condo conversions and mixed-use projects
  • Founder and CEO of B Hotels & Resorts®
  • MBA in Finance, Tel-Aviv University


Ronald Tencer | Vice President of Acquisitions & Development

  • 20+ years of experience in commercial real estate acquisition and development
  • Oversees all aspects of the acquisition and development division as well as responsible for sourcing projects and coordinating early development, including investment analysis, due diligence, closing, site planning, and marketing
  • Founder Member of Mount Sinai Hospital and Medical Center in Miami Beach
  • Studied International Business, Florida International University


Dennis Davitt | Vice President of Information Technology/Project Management Office

  • 20+ years of project management and information technology experience
  • Responsible for planning and implementing the IT strategy across the organization
  • Oversees the corporate strategic projects and systems implementations
  • Project Management Professional (PMP), Project Management Institute
  • MS in Computer Information Systems, Florida Institute of Technology


Casey McCanles | Vice President of Human Capital

  • 18 years of Hospitality experience with focus in Human Resources and Operations
  • Collaborate with functional leaders to assess operational gaps to achieve efficiency, effectiveness and accountability through flow analysis and implementing structured process methodologies
  • Directs HR Management in each of the following areas of Human Resources: classification and compensation, employee training and development, policy research and development, recruitment and certification, employee benefits programs, HR information system and employee relations
  • Previously a Regional Director of Human Resources for the Kessler Collection


Noam Gafni | Vice President of Business Development

  • 20+ years of hospitality, business development and sales experience
  • Responsible for business development and sales across all of InSite’s business verticals
  • Previously held management positions with Berko & Associates, Sela Group, L.E. Hotels/LUXE Hotels, Philips International/The Andrew Hotel and Nirvana, Resort, Spa and Convention Center
  • MBA with a Marketing Concentration, Johnson & Wales University


Jordan Cohen | Director of Capital Markets

  • 10+ years of experience in real estate, private equity and capital markets
  • Responsible for capital markets, investor relations and fundraising activity for Insite Group
  • Previously with a Boston based real estate private equity fund, deploying over $2B in capital
  • Started career in the Midwest, where he played roles in acquisitions, origination/deal structuring and portfolio management for a 16 million sf portfolio with a Private REIT/family office
  • BA in Political Science, Tufts University


Built to Achieve Excellence
Design + Procurement

Architecture and interior design
Design development and optimization
Value-oriented procurement

General Contracting

Cost-effective execution
Hands-on project coordination
Select self-performing trades

Hotel Management

Top line and bottom line focus
Cost-effective operation models
Lean operating models

Brand Licensing

Unique hospitality lifestyle concepts
Full suite of creative and reservation services
Modern, leading marketing strategies